I am very pleased to be able to say that Herbert Todd & Son
have managed to make it to the finalist stage of the prestigious York Business
Awards. This is the first time we have been nominated and though filling out
application forms is not one of my favourite pursuits it allowed me to reflect
on all that we have accomplished over the last year and highlighted that if you
are not driving forward in the current economic climate you are in grave danger
of not just standing still but falling well behind.
Changes we make are all for the single purpose of making the
customer experience better because ultimately without new and returning
customers there would be no Herbert Todd’s! So what have we been up to?
The internet now plays a huge role in most of our lives,
whether it be the kids digging away on Minecraft (don’t ask!) or hours lost to
Twitbook we are all part of the revolution of the world wide web. Internet
shopping has made it easier than ever before to research, browse and buy from
the comfort of our own homes but in the electrical industry the majority of sales
are still made face to face. We have made sure our website is easy to use and
full of facts and figures to assist customers researching our products but
ultimately we know you want to touch and feel these products before you can
make a proper decision. With this in mind we have also gone to great lengths to
improve all our showrooms with specialist display areas for things like 4K
Ultra High Definition television, induction cooking, built in appliances and
range cookers.
A continual calendar of staff training ensures you can
always get the best advice across all brands, something which really sets us
apart from other electrical retailers. Finally, investment in delivery
technicians and vehicles ensures that our free delivery and installation pledge
on most products guarantees the best possible customer experience.
Now we’re just keeping our fingers crossed for awards tonight!
